The aim of this project was to bring two creative cultures together and create an organisation/event that has a dynamic element to its brand. I chose to look at horticulture and social design as these are two subjects that I am passionate about.
Flori is dedicated to working to create a green and flourishing future by helping to inform and educate a younger generation of green fingered enthusiasts. Its events are tailored to each city and run by local practitioners so you can learn new skills and support your community at the same time.
Flori brand colours change depending on the activities being described and the logo is dynamic in its ever changing form. Copper embossing is another key element used in Flori brand products to add a touch of intrigue and excitement.